Marketing Advisor Course Online | learndirect

Marketing Advisor

Overview

The "Fail to plan, and you plan to fail". In today's fast moving world, businesses need to use marketing planning techniques, understand their customers, and monitor responses, to grow their business.

This course provides a structure, shows how to use the building bricks of marketing, and prepare a practical marketing plan. On completion of this course, you will have written a detailed marketing plan, and have a model to use when applying your new skills

Modules

What is Marketing - identifying customers

Meeting their perceived needs

Measuring profitability

Market research techniques

Defining your product/service in the customer's terms

The marketing mix, pricing for profit

Analysing and selecting the best promotional tools

Integrating sales activity into the Marketing Plan

Requirements

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Assessment

Assessment Method

After each lesson there will be a question paper, which needs to be completed and submitted to your personal tutor for marking. This method of continual assessment ensures that your personal tutor can consistently monitor your progress and provide you with assistance throughout the duration of the course.

What's Included

  • All study materials
  • Study Guide
  • Full Tutor and Admin support

The "Fail to plan, and you plan to fail". In today's fast moving world, businesses need to use marketing planning techniques, understand their customers, and monitor responses, to grow their business.

This course provides a structure, shows how to use the building bricks of marketing, and prepare a practical marketing plan. On completion of this course, you will have written a detailed marketing plan, and have a model to use when applying your new skills

Modules

What is Marketing - identifying customers

Meeting their perceived needs

Measuring profitability

Market research techniques

Defining your product/service in the customer's terms

The marketing mix, pricing for profit

Analysing and selecting the best promotional tools

Integrating sales activity into the Marketing Plan

Requirements

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Assessment

Assessment Method

After each lesson there will be a question paper, which needs to be completed and submitted to your personal tutor for marking. This method of continual assessment ensures that your personal tutor can consistently monitor your progress and provide you with assistance throughout the duration of the course.

What's Included

  • All study materials
  • Study Guide
  • Full Tutor and Admin support

Need proof of your English and Maths skills? Want to catch up and learn more English and Maths? You can for free when you sign up to this learndirect course.

Enrol now Request a callback